Case Study

HELPING BRANDS GROW BIG WITH QUIRKY QUOTIENTT

Elevate Your Brand Strategic Digital Solutions Beyond Digital Excellence
Elevate Your Brand Strategic Digital Solutions Beyond Digital Excellence

Client Industry: Collagen Supplement Brand

Platform: Meta Ads (Facebook + Instagram)

Objective: Increase conversions while lowering cost per result and improving ROAS.

Before (Nov–Dec)

Sales: £200 | Spend: £122
ROAS: 1.63 | Conversion Rate: 0.39%
No funnel, weak creatives, zero testing

After (Jan–June)

Sales: £3,719 | Spend: £1,157
ROAS: 3.21 | Conversion Rate: 2.57%
Consistent, scalable growth

Key Actions

Built cold → warm → retargeting funnel
Launched UGC-style, benefit-focused creatives
Improved landing pages & tested offers
Scaled based on data (ROAS, CTR)

Result:

17x sales increase, 2x ROAS, predictable & scalable performance

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